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Uncategorized

In uncertain markets, gut feel gets expensive.

Let me offer a slightly counterintuitive thought to start. The more uncertain the world becomes, the more leaders tend to fall back on gut instinct, and the more uncertain the…

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August 12, 2026
Read more about the article In uncertain markets, gut feel gets expensive.
AI and Search Marketing / AI Business Growth Trends

AI Dependency Is Now a Board-Level Risk

The recent Anthropic Fable 5 episode may turn out to be one of those moments we look back on as a shift in how businesses think about AI. For a…

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July 8, 2026
Read more about the article AI Dependency Is Now a Board-Level Risk
AI Business Growth Trends

Your Board Wants a Net Zero Plan. Your CFO Wants an ROI. They’re Both Right.

A net zero plan for manufacturing cannot succeed on ambition alone. Boards may want meaningful progress on decarbonisation, while CFOs need clear evidence that each step makes financial sense. The…

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June 18, 2026
Read more about the article Your Board Wants a Net Zero Plan. Your CFO Wants an ROI. They’re Both Right.
AI Business Growth Trends

You Don’t Need a £2m ERP Project. You Need a Starting Point.

Manufacturing digital transformation does not need to begin with a major ERP rollout or a multi-year programme. In many businesses, the better starting point is a smaller, targeted intervention that…

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May 14, 2026
Read more about the article You Don’t Need a £2m ERP Project. You Need a Starting Point.
AI and Search Marketing / Business Growth Advice

Stop Burning Through Your Claude Credits

A practical guide to getting more from every prompt – and making your AI subscription go further. Most people who use Claude hit their usage limit far too quickly. They…

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April 27, 2026
Read more about the article Stop Burning Through Your Claude Credits
Uncategorized

Which LLM for What Task? A guide for April 2026

You're not short of AI options, in fact you are drowning in them. The emerging consensus is clear: don't rely on one model all the time but be willing to…

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March 22, 2026
Read more about the article Which LLM for What Task? A guide for April 2026
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